Want to Make Some Side Cash? Sell Abstract Art Prints Online

Introduction to Abstract Art Prints for Sale

Are you a budding artist who’s fascinated by abstract art?

Or perhaps, you are just hunting for a creative side hustle?

If your answer to either of these questions is ‘yes’, then this blog post is for you!

We are about to explore creating abstract art prints and selling them.

Can you imagine the amazing feeling of your art brightening up someone’s home or workspace? But it’s no secret – it can get a tad difficult to figure things out in the beginning.

So, by the end of this guide, you will not only know how to turn your art into a business, but you will also have specific knowledge about important aspects such as market opportunity, profitability, marketing, and more advanced techniques for your art business.

However, remember this though – there’s no shortcut to success. It’s all about the time and effort you invest.

Are you ready to get started?

Create Abstract Art Prints for Sale Using Deep Dream Generator, Photopea, and Printful

1. Create Art with Deep Dream Generator

• Access Deep Dream Generator: Visit the Deep Dream Generator website and create a free account.
• Upload an Image: Click on “Generate” and upload a base image that you want to transform into abstract art. This could be a photo you’ve taken or an image you have rights to use.
• Select a Style: Choose a dream effect or style from the options available to enhance your image in a visually striking way.
• Generate and Download: Once you’re happy with the settings, generate the image and download it to your computer. The process may take some time, depending on the complexity of the style you’ve chosen.

2. Enhance Your Image with Photopea

• Access Photopea: Go to the Photopea website to access this free online photo editing tool.
• Open Your Image: Click on “Open From Computer” to upload your downloaded image from Deep Dream Generator.
• Adjust and Enhance: Use Photopea’s various tools to fine-tune your image. You might want to adjust brightness, contrast, or apply additional filters to ensure your image meets quality standards.
• Resize and Save: Resize the image if necessary to fit the dimensions you plan to print. Save the finalized image in a high-resolution format such as PNG or JPEG.

3. Set Up Print-on-Demand with Printful

• Create a Printful Account: Go to the Printful website and sign up for a free account.
• Upload Your Artwork: Navigate to the dashboard and click on “Create” to start a new product. Choose the type of product you want to sell (e.g., posters or canvas prints).
• Design Your Product: Upload your finalized image from Photopea to the product template. Adjust the placement and size as needed to fit your desired product specifications.
• Save and List: Once your product design is complete, save it. You can then list it directly on your Printful store or use Printful’s integrations to link to platforms like Etsy.

4. Sell Your Art Prints Online

• Etsy Integration: Easily integrate your Printful account with an Etsy shop. Simply follow the integration steps on Printful to sync your products and start selling.
• Promote Locally: Consider participating in local art fairs or exhibit your work in local cafes or art spaces to gain exposure and sell prints.
• Leverage Printful Integrations: Besides Etsy, Printful supports integrations with other e-commerce platforms like Shopify, WooCommerce, and more. Utilize these to expand your sales channels.

Next Steps: Advertise Your Art

5.1 Utilize Social Media

• Set up profiles: If you haven’t already, set up profiles on free social media platforms like Instagram, Facebook, and Pinterest. These platforms work well for visual businesses like selling art.
• Post regularly: Keep your followers engaged by regularly posting your art, behind-the-scenes photos, and other engaging and relevant content.
• Use relevant hashtags: Use hashtags related to your art business or the type of art you produce, to help users discover you more easily.

5.2 Send Out Email Newsletters

• Collect email addresses: Use a free tool like Mailchimp to collect email addresses from your followers or customers.
• Create engaging content: Send out regular newsletters showcasing your latest art prints, discounts, or giving a sneak peek into your creative process.
• Optimize headlines: Make sure your emails are actually read by optimizing headlines and using compelling language.

6. Use Free SEO Tools to Optimize Your Online Presence

6.1 Google Keyword Planner

• Discover keywords: Use Google’s free Keyword Planner to discover keywords related to your art business.
• Optimize content: Use these keywords in your social media posts, blog posts, product descriptions, and website to increase your visibility on search engines.

6.2 Yoast SEO

• Install Yoast SEO: If you have a blog and you’re using WordPress for your website, install the free Yoast SEO plugin.
• Optimize your website: Use Yoast to analyze your website and suggest improvements for better SEO performance. Yoast SEO can also guide you on how to write better content that ranks well in Google.

By employing these techniques, you can ensure that your unique abstract art reaches a wider audience. Selling art can be challenging, but with these tips and tools, creating and marketing your art prints becomes a manageable and exciting task.

Determining Market Opportunity and Profitability

Market Opportunity

Entering the market of selling abstract art prints offers a unique opportunity. The art print business can appeal to a wide range of customers, from homeowners wanting to decorate their walls to office spaces needing visual upgrades.

• Global Market Size: The global art market was valued at approximately $50 billion in 2022 (Source: Artprice).
• Growing Popularity of Abstract Art: Abstract art holds a significant position in this market, particularly appealing to modern art enthusiasts.

Addressable Market

Understanding your addressable market is key. This involves identifying populations that are likely to buy your artwork based on factors like age, income, and artistic preferences.

Category	Details
Demographics	Primarily adults aged 25-50, with disposable income
Geography	Primarily urban areas with a higher interest in modern decor
Buyer Personas	Young professionals, art enthusiasts, interior decorators

Potential Profit

Profit margins in the art print business can vary depending on several factors including the cost of production, pricing strategy, and sales volume. Here’s an approximate breakdown:

Cost Factors	Estimated Cost (USD)
Production Cost (Printful fee for a 12×18 poster)	$10 – $15
Shipping Cost	$5 – $8
Platform Fees (Etsy listing fee)	$0.20 + 5% of sale

Assuming an average sale price of $30 per print, your potential profit per sale:

Gross Profit: $30 – ($15 + $7 + $1.50) = $6.50 per print.

Time Investment

Creating a steady stream of abstract art prints involves an initial setup phase and ongoing actions. Here’s a rough estimate of the time required:

Task	Estimated Hours
Creating Art with Tools	1-2 hours per piece
Editing with Photopea	1 hour per piece
Setting Up on Printful	30 minutes per product
Marketing and Promotion	4-5 hours per week

Given these estimates, you could be looking at an initial setup phase of around 5-10 hours for your first few prints, followed by ongoing efforts of 4-5 hours per week to manage and market your store.

This investment in time and resources offers the potential to build a profitable side hustle that can grow as you develop your brand and expand your offerings. By tapping into a growing market and utilizing efficient tools, you can confidently navigate the process of selling abstract art prints.

Advanced Techniques for Your Art Business

Implement Augmented Reality (AR)

Augmented Reality (AR) can provide a unique and interactive way for customers to engage with your art. Here are some steps to get started:

• Choose an AR Platform: Explore platforms like Artivive that specialize in AR for the art world.
• Create Interactive Content: Use AR tools to overlay animations or additional layers onto your art prints. This can make your pieces stand out and add value for buyers.
• Promote Your AR Art: Share your AR-enabled art on your social media channels and eCommerce site, demonstrating how buyers can experience this innovative feature.

Offer Customizable Art Options

Allowing customers to customize certain elements of your art can make your offerings more appealing:

• Interactive Previews: Use tools like Canva and Photopea to allow customers to see real-time previews of their customizations.
• Custom Orders: Offer options for custom color themes, sizes, or even incorporating personal photos into the abstract design.
• Charge a Premium: Custom orders can be more time-consuming, so make sure to charge accordingly for the extra effort and time.

Advanced Email Marketing Techniques

Leverage advanced email marketing methods to better engage your audience and increase sales:

• Segmentation: Use email marketing tools like Mailchimp to segment your email list based on different criteria (e.g., purchase history, interests).
• Automated Campaigns: Set up automated email workflows to welcome new subscribers, follow up on abandoned carts, or re-engage inactive customers.
• Data-Driven Personalization: Utilize customer data to create personalized email content that resonates with your audience on an individual level.

Upsell and Cross-Sell Strategies

Maximize your revenue per customer by implementing upsell and cross-sell strategies:

• Product Bundles: Offer discounts on bundles that include multiple art prints or complementary products like frames.
• Add-on Services: Introduce add-on services such as framing, gift wrapping, or digital downloads.
• Personal Recommendations: Use tools like Recombee or Nosto to display personalized product recommendations on your site.

Utilize Analytics for Continuous Improvement

Employ analytics to streamline your operations and improve your strategies:

• Google Analytics: Track your website traffic, user behavior, and conversion rates to understand how visitors interact with your site.
• Social Media Insights: Utilize the built-in analytics tools on platforms like Instagram and Facebook to measure engagement and demographics.
• A/B Testing: Conduct A/B tests on your marketing campaigns, website elements, and product listings to find out what works best.

By integrating these advanced techniques into your side hustle, you can not only enhance the value of your offerings but also optimize your operation and marketing strategies, thereby increasing profitability and customer satisfaction.

Conclusion: The Art of Selling Abstract Art Prints

Selling abstract art prints is a venture that combines creativity, technology, and business strategy.

By leveraging powerful tools like Deep Dream Generator, Photopea, and Printful, artists can create unique abstract prints and market them to an expansive audience. The process not only involves producing captivating prints but also requires effective marketing through social media, email newsletters, and the use of free SEO tools.

Besides the artistic aspect, understanding the market opportunity and profitability forms an integral part of the business model. The abstract art market holds promise for modern art enthusiasts, and profitability largely depends on factors like production costs, pricing strategy, and sales volume. With a growing global art market and tools that streamline the process, selling abstract art prints can become a profitable and fulfilling endeavor.

For those interested in taking their art business to the next level, advanced techniques such as Augmented Reality (AR), customizable art options, advanced email marketing techniques, upsell and cross-sell strategies, and the utilization of analytics can significantly enhance business potential.

Frequently Asked Questions – FAQs